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3 Steps To Helping Your Downsizing Client Stay On Track

By Deborah Moyer | July 20, 2022

One of the primary challenges that Senior Downsizing Specialists face when planning a client move is to help their clients stay on track so they’re prepared and ready on move day. It’s easy to get sidetracked. The sheer volume of decision-making that’s involved to organize, purge or dispose of a lifetime of items only adds…

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Got a Downsizing Question? Try the Hotline!

By Deborah Moyer | June 10, 2022

Ever wish you had a Fairy Godmother on speed dial? When you’re downsizing, you need something even better…a Senior Downsizing Hotline! Let’s face it!  One of the biggest reasons that seniors procrastinate on a decision to downsize is because it’s overwhelming and sometimes help isn’t easy to find. It seems like a mountain of details,…

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5 Ways to Refresh Your Space While Downsizing

By Deborah Moyer | May 19, 2022

Preparing to downsize into a new home can be overwhelming, but one of the biggest benefits you receive in the process is the opportunity to refresh your space. Over the years we accrue stuff, and with each purchase, a story to remember. But, it could be years since you took a hard look at your…

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5 Ways to Promote Aging Diversity in Your Marketing

By Deborah Moyer | May 2, 2022

As senior downsizing specialists, we’re a busy bunch!  Between interviewing new prospective clients, providing services, and running our staff and businesses, it’s easy to lose track of how we portray our customers in our marketing. So, stop right now and take a quick refresher look at your website and the photos you currently use to…

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Just Say No! 7 Red Flags That Help You Avoid a Bad Client

By Deborah Moyer | April 18, 2022

Do you know the 7 red flags of a bad client? When you’re starting a new business, or growing an existing one, it’s hard to say no to working with a new client. But, over the years in this business, I’ve learned the hard way that there are usually strong early warning signs that you…

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5 Stress-Saving Tips on What to Look For During a Retirement Community Home Tour

By Deborah Moyer | April 4, 2022

A retirement community home tour can be daunting for many and fun for some. Whether you’re a senior downsizing specialist, a home organizer, or a Realtor, you have a real opportunity to share important guidance with your senior clients, or their families, that can better prepare them, and reduce stress while saving energy in the…

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The Silver Economy: Its Effects on Your Future Success

By Deborah Moyer | March 21, 2022

If you’re considering starting a senior-related service or already providing services to seniors, your timing is impeccable. Why? Seniors are front and center today driving new business opportunities in what’s been dubbed the “Silver Economy” or “Senior Market”. What is a Silver Economy? So, what is a “Silver Economy”? Wikipedia describes it as “the system…

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5 Ways a Retirement Community Can Help You Grow Your Business

By Deborah Moyer | March 8, 2022

When you help a senior client move into a retirement community you’re serving not just one, but two important clients.  Sometimes we downsizing professionals can get tunnel vision and think that our senior clients, or their families, are our primary focus during a moving project. But, to grow your business, it’s essential to treat your…

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Creating a Better Marketing One-Liner Message

By Deborah Moyer | February 14, 2022

What do you say when someone asks you what you do for a living?   Do you tell them your company name and a quick description like “I help people downsize”? What if you could still say something short and sweet but move them to want more information?   What’s a One-Liner?   Most people…

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5 Great Reasons Why You Need a Sales Funnel

By Deborah Moyer | January 31, 2022

If you’re considering starting a new downsizing business, or already operating one, one of the most essential marketing components to focus on is your sales funnel. Not familiar with the sales funnel?  It’s a systematic process that a potential customer goes through, from initial contact to when they make their final decision, on whether to…

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