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5 Ways to Reduce Business Social Media Overwhelm

By Deborah Moyer | January 4, 2022

If you’re like me, you might not be so enthralled with the prospect of actively marketing your business via social media. In fact, true confessions, I didn’t even have an active Facebook account until about 6 years ago.  I just never caught the Facebook posting bug in my personal life.  But over the years, after…

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The Power of the Proposal

By Deborah Moyer | December 3, 2021

Whether you’re just starting out with a new business or have owned a business for a while, one of the most important aspects of getting new clients is having a strong and consistent proposal. Too many in the business world think the proposal is more of an afterthought. That the most important aspect of selling…

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10 Things to Ask a Mover Before You Hire Them

By Deborah Moyer | October 7, 2021

If you’ve ever gone through a move, and most of us have, you know that hiring the right mover can mean the difference between a smooth, stress-free experience and a living nightmare. Unfortunately, there are some unscrupulous moving companies throughout the U.S. that scam customers out of thousands of dollars every year. So, it’s critical…

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Is Relocation Stress Syndrome Real?

By Deborah Moyer | October 19, 2021

Relocation Stress Syndrome (RSS), also known as “transfer trauma”, is a medical or nursing condition that describes older adults who are experiencing a severe emotional response to some type of stressful transition.  It’s frequently seen in situations like a downsizing move. But, it can show up in other types of transition where there’s an abrupt…

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A Cure for the Fear of Selling

By Deborah Moyer | September 21, 2021

Thinking about starting a new business but the thought of selling leaves you cold? Then I have just the cure for your fear! Fear of selling is very common. In fact, ask just about anyone what selling means to them and many will come up with descriptions like “pushy”, “manipulative” or even “slimy”.  It’s obvious…

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The Power of Having a Coach in Your Corner

By Deborah Moyer | September 9, 2021

One of the things that will hold people back from creating the business of their dreams is the feeling that they’d be facing it all on their own. No doubt about it!  Building a business takes hard work, focus, and passion. When I started my senior downsizing business in 2009, I was grateful for the…

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Taking the Overwhelm Out of Creating a Business Plan

By Deborah Moyer | August 17, 2021

Mention the words “business plan” to a new business owner and you’ll probably immediately see them cringe and slowly edge toward the exit door. Business plans have gotten a bad rap for two reasons. First, they intimidate and overwhelm business owners who are already on start-up overload.    Second, they question if there’s enough benefit…

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Franchise or Business Training Program? Which is The Best Fit For You?

By Deborah Moyer | July 27, 2021

Many people think that purchasing a franchise is easier than building a business from scratch. If you’re thinking about starting a senior downsizing business it’s important to carefully weigh the facts.   If you don’t have a lot of business experience, it can seem very appealing to bypass a business setup for a package program…

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How to Identify Your Ideal Client

By Deborah Moyer | July 12, 2021

Finding the “Ideal Client” is at the top of any new business start-up list. Most new business owners have at least a general idea of the type of client they’ll be serving when they began to formulate their business plans.   When I started my senior downsizing business back in 2009, I assumed that every…

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8 Start-Up Financial Tips to Kickstart Your New Downsizing Business

By Deborah Moyer | June 22, 2021

New business owners have a lot to juggle in their first year, so it’s important that they get the best financial tips that can save them from making costly pricing or financial decisions. Probably the lowest on the fun-meter, in starting and operating a new business, is dealing with finances. But, it should be among…

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