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Archive for February 2022

Creating a Better Marketing One-Liner Message

By Deborah Moyer | February 14, 2022

What do you say when someone asks you what you do for a living?   Do you tell them your company name and a quick description like “I help people downsize”? What if you could still say something short and sweet but move them to want more information?   What’s a One-Liner?   Most people…

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